Trendy British teens are turning Japanese to make themselves look like cute over-made-up dolls. They're the dedicated followers of the latest fashion craze called 'Kawaii', which involves girls ...

FACE TOKYO is a new project being undertaken by ASIA KAWAII WAY, that wants to share Japan’s concept of kawaii (adorableness) with the world. FACE TOKYO comprises four types of cosmetic box that will ...

Kawaii. You hear it in anime, you hear it on TV shows, and you hear it on the streets of Japan, where the word is spoken by young and old alike. With people around the world growing up on Japanese ...

Daruma are traditional Japanese good-luck dolls, and while their aesthetics predate any contemporary kawaii concepts, there’s something undeniably cute, and maybe even a little silly, about how they ...